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Keystone Naming Rights announcement
4/26/2007 at 3:09 PM
It sounds like tomorrow at 11 am the Keystone Centre will be holding a press conference to announce a "significant Naming Rights Sponsorship."
Way back when the story originally came about 1-2 years ago, they were looking for sponsors to put their names on individual arenas/entities within the complex rather than the entire Keystone Centre. It will be interesting to see who bought what, and for how much.